Darlene Campagna Receives Notable Women in Entrepreneurship Award

What's new with our fearless leader, Darlene Campagna, this month? A congrats is in order! She recently received the Crain's Cleveland Business Notable Women in Entrepreneurship 2019 award. 21 women. Continue Reading

Let's Get Personal

Let's Get Personal with Your Customer Outreach

Prospects and customers in today’s market crave personalized content. They want to feel like they are recognized, listened to and understood—they want an emotional connection. In fact, over 78% of. Continue Reading

Make Your First Impression Count

Seven seconds. That’s all the time you get to make a good first impression. It feels unfair that that’s all you have. After all, that is the same amount of time it takes to sing the alphabet or paint. Continue Reading

Are Your Employees Loyal?

Enthusiasm is contagious—especially in the workplace. Happy, loyal employees work harder and stay with you longer, resulting in a higher level of production, a harmonious work environment, content. Continue Reading

Pick Me! Comparing Competitive Products

Whether it’s a simple choice like selecting a new bottle of shampoo, or intricate like choosing a cell phone service provider, today’s market is overflowing with options, making it difficult for. Continue Reading

Wait, Don't Go! How to Bring Lost Customers Back

We may not want it to be true, but despite all our best efforts, it happens: Customers leave. It’s a part of business and is often something we can’t predict or avoid. With the average customer. Continue Reading

Show Your Employees You LOVE Them

Valentine’s Day is not just about romance. It’s also a day to simply show people you care, making it a perfect time to give your employees some love. Showing your workforce appreciation is not. Continue Reading

The Stalking Game: Are You Staying Ahead of Your Competition?

When most people hear the word stalker, a bitter ex-lover comes to mind. But when it comes to business, knowing your competition well is important to success in today’s competitive market. So, in. Continue Reading

How Are New Customers Finding You?

New customers are vital to the survival of any business. With the focus so often being on creating a strong online presence and reaching as many new consumers as possible, most business owners focus. Continue Reading

Why NPS® Isn't Enough Anymore

Understanding your customers is, of course, an important piece to the puzzle that builds a successful business. But it can be difficult to predict what influences purchasing decisions and what drives. Continue Reading

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